| Marketing |
Project/Research Supervision
| Level of Study |
Title |
Supervisor |
Co-Supervisor(s) |
Name of Student(s) |
Area of Research |
Current Completion |
|
Ph.D.
|
Management Strategies and Challenges for Adopting Open Innovation in SME Business in Bangladesh |
Prof. Razia Begum Ph.D |
|
Most. Tahura Pervin |
|
2020 |
|
Ph.D.
|
Customer Relationship Management Practices: A Study on Retail Banking in Bangladesh |
Prof. Razia Begum Ph.D |
|
Imrana Yasmin |
|
2016 |
|
Ph.D.
|
Service Quality Dimensions and Customer Satisfaction of the Solar Home System Service in Bangladesh |
Prof. Razia Begum Ph.D |
|
Shamsun Nahar Momotaz |
|
2016 |
|
Ph.D.
|
Customer Relationship Practices of Five Star Hotels in Bangladesh |
Prof. Razia Begum Ph.D |
|
Sara Sarwari |
|
2016 |
|
Ph.D.
|
Effectiveness of Television Advertisement in Promoting Fast Moving Consumer Goods in Bangladesh - A Case Study on Unilever Bangladesh Limited |
Prof. Razia Begum Ph.D |
|
Jesmin Zaman |
|
2011 |
|
Ph.D.
|
Market Demand Analysis of the Products of BOC Bangladesh Ltd. |
Prof. Razia Begum Ph.D |
|
Khondaker Saifuzzaman |
|
2010 |
|
M.Phil
|
Factors Affecting Customers' Brand Switching Behavior: A Study on Edible Oil Brands in Bangladesh |
Prof. Razia Begum Ph.D |
|
Taslima Rahman |
|
2022 |
|
M.Phil
|
Impact of Service Convenience in the Beauty Care Service Industry: A Study on the High End Parlors |
Prof. Razia Begum Ph.D |
|
Parisa Islam |
|
2019 |
|
M.Phil
|
Promotional Strategy of Electronic Media in Bangladesh: A Comparative Study on Three Televisions |
Prof. Razia Begum Ph.D |
|
Md. Emran Hossain |
|
2017 |
|
M.Phil
|
Standardization of Multinational Marketing - A Study on Three Multinational Companies |
Prof. Razia Begum Ph.D |
|
Farhana Khan |
|
2015 |
|
M.Phil
|
Market Potentiality of Solar Photovoltaic System in Bangladesh |
Prof. Razia Begum Ph.D |
|
Shamsun Nahar Momotaz |
|
2010 |
|
M.Phil
|
Marketing of Handloom Sarees in Bangladesh |
Prof. Razia Begum Ph.D |
|
Hasina Banu |
|
2007 |
Project/Research Work
| Subject |
Project Name |
Source of Fund |
From Date |
To Date |
Collaboration |
| No project/research work is found
|
Invited Talk
| SL |
Invited Talk |
| No invited talk is found
|
| SL |
Collaboration & Membership Name |
Type |
Membership Year |
Expire Year |
| 1 |
Present Independent Director of National Tea Company Ltd (NTC) |
Independent Director |
2021 to Present |
Present |
| 2 |
SME Foundation Bangladesh |
Director & Member |
June 2013 - June 2015 |
June 2015 |
| Book |
| 1 |
Dr. Razia Begum Self-employment and Entrepreneurship: Part I (in Bengali)..
Bangladesh Technical Education Board, 2002 .
|
| 2 |
Dr. Razia Begum Self-employment and Entrepreneurship: Part II (in Bengali)..
Bangladesh Technical Education Board, Feb. 2002., 2002 .
|
|
| Journal Article |
| 1 |
Dr. Razia Begum, Most. Tahura Pervin and Bipul Kumar Sarker : Strategies for Managing Open Innovation in SMEs in Bangladesh and the Contribution of SMEs to the National Economy: An Observational Study,
International Journal of Science and Business (IJSB) , vol.4 , no.5; ISSN 2520-4750 (Online); ISSN 2521-3040 (Print) , pp.12-22 , 20 April 2020
.
|
| 2 |
Razia Begum : “Economic Philosophy of Bangobondhu And Economic Contribution of Small Medium Enterprises in the National Economy: A Study.”,
International Journal of SME Development. , no.ISSN : 2305-7750 2021, Special Issue on 100 Years of Mujib. , pp.87-101 , 2021
.
|
| 3 |
Razia Begum and Shamsun Nahar : Determinants of Passenger’s Satisfaction with CNG-run Auto Rickshaw Services in Bangladesh: An Emperical Study in Dhaka City”.,
Journal of Marketing, University of Dhaka , vol.15 , no.ISSN: 1996-3319, June 2012 Journal of Marketing , 2012
.
|
| 4 |
Razia Begum, Shamsun Nahar and Mirza Mohammad Didarul Islam : “An Analysis of the Service Gap of Local Customerized Software Developers in Bangladesh-An Emperical Study on Retail Stores”.,
Dhaka University Journal of Business Studies , vol.Vol-xxix, No.-2 , no.ISSN: 1682-2498 Journal of Business Studies, University of Dhaka , 2008
.
|
| 5 |
Razia Begum : " Determining Entrepreneurial Success of Women Entrepreneurs in Bangladesh".,
publication in Journal of Business Studies, University of Dhaka , vol.Vol. XXIV, No. 1, June 2003 , 2003
.
|
| 6 |
Razia Begum : "Entrepreneurial Performance of Women Entrepreneurs in Bangladesh".,
Journal of Business Studies, University of Dhaka , vol.Vol. XXIII, No. 2 , no.Dec. 2002 , pp.341-355 , 2002
.
|
| 7 |
Razia Begum : "Empowering Women Through Entrepreneurship Development in the 21st century in Bangladesh".,
BANGLADESH BUSINESS YEAR BOOK - 2002 by the A1 Publications Limited, Bangladesh , no.Dec. 2002 , pp.666-681 , 2002
.
|
| 8 |
Razia Begum : "Performance Evaluation of Micro Enterprise and Review of Support".,
Applied Marketing in Bangladesh, Department of Marketing, University of Dhaka. , vol.IV , no.December 1999 , pp.45-49 , 1999
.
|
| 9 |
Razia Begum : "The Role of Proshika in Human Development and it's Marketing Activities".,
Applied Marketing in Bangladesh, Department of Marketing, University of Dhaka , vol.III , no.December 1999 , pp.19-21 , 1999
.
|
| 10 |
Razia Begum : “Marketing Audit of Engineering Firms”.,
Applied Marketing in Bangladesh, Department of Marketing, University of Dhaka, , no.December 1998 , pp.200-206 , 1998
.
|
| 11 |
Razia Begum : “Marketing of Insurance Services: The Case of a Private Company”.,
Applied Marketing in Bangladesh, Department of Marketing, University of Dhaka, , no.December 1998 , pp.19-26 , 1998
.
|
| 12 |
Razia Begum : “Marketing of Ceramic Products in Bangladesh– A Comparative Case Study”.,
Journal of Management, Department of Management, University of Dhaka, , vol.Vol. 5, 6 & 7 , no.No.1, June 2001 Journal of Management, Department of Management, University of Dhaka, , pp.111-125 , 2001
.
|
| 13 |
Razia Begum : "Empowering Women Through Entrepreneurship Development".,
Dhaka University Journal of Business Studies, University of Dhaka , vol.Vol. XXII , no.No.1, June 2001 , pp.141-153 , 2001
.
|
| 14 |
Razia Begum : “Legal and Ethical Aspects of Drug Marketing in Bangladesh- An Evaluation”.,
The Dhaka University Studies (Bengali version) , vol.65 , no.Oct 1999 , pp.169-193 , 1999
.
|
| 15 |
Razia Begum : 15. “Fish Marketing in Dhaka City: Consumption Pattern and Purchase Behavior”,
The Dhaka University Journal of Business Studies , vol.19 (2) , no.Dec 1998 , pp.95-116 , 1998
.
|
| 16 |
Razia Begum : "The Product Quality Control and the Consumer’s Consciousness".,
The Journal of Marketing, Department of Marketing, University of Dhaka , vol.Vol.1 , no.No.1, June 1998 , pp.13-20 , 1998
.
|
| 17 |
Razia Begum : ”Consumer’s Brand Choice Behavior for Motor Car,”,
The Dhaka University Journal of Business Studies , vol.19(1) , no.June 1998 , pp.79-101 , 1998
.
|
| 18 |
Razia Begum : “Quality of Essential Food Products in the Market –A Study”,
The Dhaka University Studies (Bengali version) , vol.Combined Vol. 59,60,61 , no.Oct 1997 - Jun 1998 , pp.169-187 , 1998
.
|
| 19 |
Razia Begum : “SCITI: Its Role in Entrepreneurial Development”,
Journal of Business Studies, University of Dhaka , vol.17(1) , no.June 1996 , pp.197-209 , 1996
.
|
| 20 |
Razia Begum : “The Role of NGO’s in Human Development and Market Development in Bangladesh- The BRAC Experience”,
Journal of Business Studies, University of Dhaka , vol.XV , no.No.2, Dec 1994 , pp.57-71 , 1994
.
|
| 21 |
Razia Begum : "Woman Entrepreneurship Development in Bangladesh: Role of BSCIC”.,
The Dhaka University Studies (Bengali version) , vol.49 , no.Oct 1994 , pp.129-139 , 1994
.
|
| 22 |
Razia Begum : “Buying Behavior of Educated Professional Women in Dhaka City at Present Time: A Review in Terms of Marketing.,
The Dhaka University Studies (Bengali version) , vol.45 , no.Feb 1993 , pp.167-170 , 1993
.
|
| 23 |
Razia Begum : “Factors Affecting Growth of Women Entrepreneurship in Bangladesh”,
Dhaka University Journal of Business Studies , vol.14(2) , no.Dec 1993 , pp.99-106 , 1993
.
|
| 24 |
Razia Begum : “Entrepreneurship in Small Industries: A Case Study of Engineering Units”,
Dhaka University Journal of Business Studies , vol.XIV , no.No.1, June 1993 , pp.159-168 , 1993
.
|
| 25 |
Razia Begum : “Book Marketing in Bangladesh- An Evaluation.”,
The Dhaka University Studies (Bengali version) , vol.43 , no.June 1992 , pp.135-150 , 1992
.
|
| 26 |
Razia Begum : “Entrepreneurship Development Through Business Education in Bangladesh: A Country Profile,”,
Dhaka University Journal of Business Studies , vol.13(1) , no.June 1992 , pp.191-201 , 1992
.
|
| 27 |
Razia Begum : Marketing Activities of Women in Bangladesh- A Socio-economic Study,
The Dhaka University Studies (Bengali version) , vol.XXXI , no.June 1988 , pp.220-236 , 1988
.
|
| 28 |
Razia Begum : Marketing of Handloom Sarees in Bangladesh,
The Dhaka University Studies part-c , vol.8(2) , no.Dec 1987 , pp.77-95 , 1987
.
|
| 29 |
Razia Begum : "Rural Women in Economic Activities of Bangladesh- A Research Based Study,”,
The Dhaka University Studies (Bengali version) , vol.XXIV , no.Oct 1986 , pp.103-107 , 1986
.
|
|
| Award Type |
Title |
Year |
Country |
Description |
| Local |
10th Rapport Award for Excellence in Human Resource Development 2010 given by Rapport Bangladesh Ltd. |
2010 |
Bangladesh |
|
|
